Premium Marketing Solutions

Qualbe applies our broad experience in digital marketing, sales and technology to create successful online brands. We help our partners reach new audiences, grow sales, develop customer insights and reduce expenses. Our success comes in one of two ways: We create or acquire the brand, or we partner with the brand as an integrated marketing, sales or technology arm.

Our Brands

1Dental offers dental discount plans that provide savings of 20 – 60% at a growing network of dentists in the U.S. We launched the 1Dental brand in 2000 and have seen millions of visitors and hundreds of thousands of sales since then through our websites and call center.
Talent Insights provides uniquely insightful personality assessments of job candidates, employees and work teams at an affordable cost. We launched the Talent Insights brand in 2014 and manage all product development, marketing and sales in-house.

Some of Our Partners

Pet Assure is the nation’s oldest and largest veterinary discount plan, offering savings of 25% on veterinary costs. We manage Pet Assure’s Customer Service and Call Center Sales.
Displays Fine Art Services is a full-service art handling company with 155 years of combined experience in art installation, transportation and custom fabrication. We manage all of Displays’ online marketing and advertising.

Our Core Competencies

PROPRIETARY IP

Having created ‘world-class’ digital marketing tools, in some areas, we are the ‘experts’. We are constantly researching opportunities to improve our effectiveness and productivity across all of our digital marketing, call center and technology functions in order to provide the best return for our clients and partners.

Example: Our BidInsights tool analyzes the behavior of Bidders in any given keyword auction, identifies shifts in auction momentum, changes in bid strategies and identifying new auction entrants. We can even predict end-of-month and end-of-quarter changes in bidding strategies.

Example: Our GEOSmart tool employs highly effective data visualization to analyze ROAS (or any other performance metric) by geography. GEOSmart enables us to redeploy digital spend and adjust bids based on changes in local performance, as well as see the impact of digital spend in one area that results in revenue in another.

We perform A/B testing continuously in order to gather informed knowledge about customer behavhiors so we can determine the most effective tactics that will bring our brands and clients the most return. Ads. Landing Pages. Websites. Emails. Ideas. Everything. 24/7

This has contributed to deep skills in business intelligence, real-time dashboards, data warehouses, data enrichment and so on.

We create new metrics and adapt others to give us the deepest possible insights – both very coarse and granular. Some examples are Revenue Per Visit, Projected Customer Lifetime Profit, Customer, Acquisition Cost Ratio versus return on Ad Spend and First Payment Cash(1PC) along with hundreds of additional metrics.

CONTINUOUS TESTING & DATA

CONTINUOUS TESTING & DATA

We perform A/B testing continuously in order to gather informed knowledge about customer behavhiors so we can determine the most effective tactics that will bring our brands and clients the most return. Ads. Landing Pages. Websites. Emails. Ideas. Everything. 24/7

This has contributed to deep skills in business intelligence, real-time dashboards, data warehouses, data enrichment and so on.

We create new metrics and adapt others to give us the deepest possible insights – both very coarse and granular. Some examples are Revenue Per Visit, Projected Customer Lifetime Profit, Customer, Acquisition Cost Ratio versus return on Ad Spend and First Payment Cash(1PC) along with hundreds of additional metrics.

DIGITAL SALES FOCUS

Our core objective is to sell products and services that ensure customer satisfaction. We partner with products and services that we believe will be a help to people, and effectively close sales driven by that motivation.

We use digital marketing to drive qualified prospects to landing pages and websites to convert prospects to online sales. If research shows that there can be a significant uplift in closing rates or transaction size, we will design the landing page or website to drive inbound calls. For some products and services, especially large ticket items, we focus on generating qualified inquiries.

Our fully-staffed call center averages a 36% conversion rate, resulting in over 50% of revenue for our brands, which we can tie back to our online visitors. Let our call center save you valuable time and energy by fielding your calls and solving the needs of your customers on your behalf.

Google Partner

Adwords

Analytics

Bing Ads

TECHNOLOGY

Our engineering team researches and develops technology solutions that make our clients successful. Whether it’s system architecture, automation, integration, or support, our team is well-versed in cutting-edge platforms, frameworks and services that make delivering websites and applications faster and more future-proof.

Our focus is on choosing best-of-breed technologies that are highly scalable, powerful and cost-effective for our customers, no matter how big or small.

We are motivated to pair the best technology with our own skill sets. We are continually growing our team to add new competencies and areas of expertise to build successful systems and solutions for our partners and clients.

Our culture and core values are the foundation upon which we have built our company – and engaged our partners, clients and end customers. We hire for character and train for competence. Our screening is so effective that we have near zero turnover. See more about our culture here.

Our success led us to launch Talent Insights, which offers hiring and assessment services so that our clients can hire with assurance, assign or promote staff into the ‘right seats’, or gain insight into the ‘wiring’ of a team.

CULTURE

CULTURE

Our culture and core values are the foundation upon which we have built our company – and engaged our partners, clients and end customers. We hire for character and train for competence. Our screening is so effective that we have near zero turnover. See more about our Culture here.

Our success led us to launch Talent Insights, which offers hiring and assessment services so that our clients can hire with assurance, assign or promote staff into the ‘right seats’, or gain insight into the ‘wiring’ of a team.

Contact Qualbe about Brand Partnership