Does Your Business Have a Hope of Winning on Amazon?
Amazon is the most popular e-commerce retailer in the United States, boasting $136 billion in sales in 2016 and almost matching that number in just the first three quarters of 2017. Its stock value has skyrocketed, more than doubling in the last year....
Is Selling on eBay Worth the Cost?
Because of its low cost and widespread use, eBay is a popular e-commerce solution for not only individual sellers, but also businesses. But is an eBay store worth the cost and time to manage? What’s Great about eBay: Novelty Items, Electronics and a Huge...
How Your Pawn Shop Can Sell Inventory Online
You know the problem all too well. Loans have left you with excess inventory that’s taking up space and needs to be sold quickly. The right buyers are out there, but how do you find them? Millennials present a huge opportunity for pawnbrokers to close this...
How We Overcame a Google Penalty
Before we became a marketing agency for small- to medium-size businesses, Qualbe Marketing Group served our own online brands. We built our expertise marketing these products and brand names. It wasn’t always easy. Nearly five years ago, one of our brands was...
3 Effective Steps to Expand Your Business Online
You’ve done it. You’ve created a business website. Maybe you even have a Facebook page. If you build it, they will come, right? If only it were that easy. Source: PopExpert.com How do you establish an effective online presence? We’ve been chasing after the answer for...
When It Comes to Website Conversion Rate, the Customer is Always Right
Why do visitors come to your website? If you want to have a decent website conversion rate or drive a lot of phone calls and visits to your business, then it’s crucial to be able to answer that question. If you can’t, then you don’t know what information to include on...
“Is This Company Legit?” and Other Questions That Will Help You Avoid Marketing Scams
Does this type of email look familiar? We (and many of our clients) receive emails like this at least a few times a month. The strategy of these marketing scammers is simple: Scare you by saying everything is wrong with your website Confuse you with a lot of technical...
The Best Way to Create Your Digital Marketing Budget
As you plan your small business marketing budget for the new year, your key questions might include: What do I need to spend on marketing? Which channels should I invest in? What does digital marketing cost? What percentage of my marketing budget should go toward each...
A 2017 Qualoween
At Qualbe, we love any excuse to combine decorations, costumes, family, food and fun competition! This Halloween, we had individual and group costume competitions and invited employees to bring their kiddos to the office during lunchtime for some trick-or-treating...
Qualbe Awarded #7 Best Small Workplace by Fortune Magazine
For the first time, Qualbe Marketing Group has been recognized by Fortune Magazine as a Best Small Workplace in the nation, ranking seventh out of 50 listed. Qualbe was the only Texas company in the top 10. “Qualbe really cares about its employees as individuals,” one...